Case study · Fitness

She left the shared platform.
$16,000 in the first 6 days.

Tiffany Wilkerson trained clients on Trainerize, a shared platform. With Passion.io she launched Results Earned, her own branded fitness app, and the launch paid off in under a week.

$16,000first 6 days
40clients at launch
$400+per 6-week challenge
Published July 4, 2026 · results as reported on passion.io
The headline number
$16,000
in the first 6 days after launch

Renting space on another brand

Tiffany's workout method builds strength and stamina without hours of daily training and without giving up pizza or ice cream. But she delivered it through Trainerize: another brand's app, another brand's rules, another brand's ceiling.

The launch

She went through the 30-day Expert Unleashed Challenge, built Results Earned as her own branded app, and launched. 40 clients and $16,000 in 6 days.

The machine it became

Her programs run as six sequential challenges at $400+ per seat, each one upselling into the next, with $80/month ongoing access on top. The app runs the delivery; Tiffany keeps her time for high-touch coaching.

Passion has completely changed my business and life! Launching an app without Passion.io would have cost thousands and taken ages.
Tiffany Wilkerson · Results Earned
The numbers

What the app actually did.

$16,000first 6 days
40launch clients
$80/moongoing membership
$60,000annual revenue reached

Source: the original case study on passion.io, re-verified July 2026.

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