Can I switch plans later?
Yes. Upgrade or downgrade at any time from your dashboard. When you upgrade, the new features unlock instantly and we prorate the difference; when you downgrade, the change applies at your next billing date.
What’s the difference between monthly and annual billing?
Annual billing saves you 20% versus paying month to month. You’re billed once per year and can cancel anytime — if you cancel within the first 30 days you get a full refund.
Do I really get my own branded app?
On Scale and above your app carries your own branding, and from Expand you get a real App Store and Google Play listing under your name. Passion Plus includes done-for-you submission so we handle the store process for you.
What is the You AI Coach?
Every plan includes a context-aware AI coach trained on your content, so your members get 24/7 personalised guidance inside your app. Higher tiers include more Conversational AI messages per month.
Are there any transaction fees?
PassionPayment fees scale down with your plan — from 3.9% on Launch to 1.9% on Passion Plus. Standard Apple, Google and Stripe processing fees also apply on the relevant checkout.
What happens when I get stuck?
This is the part reviews rave about most: of 1,672 positive Trustpilot reviews, 1,091 praise the support and training team, many by first name. Real humans answer, onboarding walks you to launch, and Passion Academy covers building, marketing and selling.
Is my audience big enough for an app?
Almost certainly. Ellen Decker runs a $37.5k/month app on 250 subscribers at $34.99. An app deepens what each member pays and how long they stay, so depth beats reach. You need people who want your help, not a huge following.
What does the 30-day guarantee cover?
If Passion.io isn’t the right fit, tell us within 30 days of starting and we’ll refund your payment in full — no questions asked.
More questions? The 10 questions every creator asks, answered with real reviews →